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Over the past year, the mobile gaming market has surprised everyone with its results. Not only those who create the business, but also those who make it thrive...
A large number of guesses may indicate that becoming a game developer is a very difficult thing to do. Others say that it is enough to make IT your hobby and...
What exactly is gamification? The term is very fresh, as it was formed in common perception in 2002 by Nick Pelling - a programmer and an investigative journalist...
An adequate approach to the topic of adaptation should begin with a definition of the phenomenon that is increasingly being observed in culture and pop culture...
Of course, there are people in the industry and among the developers who have such a perfect sense of the expectations of fans and players that they always "hit the...
App Store Optimization (ASO) is a very necessary process of improving the visibility of an app or game in marketplaces, as well as increasing the conversion rate...
In the mobile context - both the applications and the games themselves, which are the focus of Playstrict's business, user acquisition strategies are key activities...
It can be said that for game developers - just like for other creators or companies - the primary goal should be to monetize their work as best as possible. Before...
The field of marketing in the context of the gaming area is very complex, but in this short guide we will outline what we think are the most important elements to...
When running marketing strategies for mobile games, it's worth remembering that it's necessary not only to respond to constantly changing trends, but also to build...
If we don't want to join the pantheon of games known from the compilation of funny glitches on YouTube, we must not underestimate the process of thorough testing...
You have created a mobile game that is playable, works, has no bugs, and is even fun for players! Well done! But if you've had to pay a whole team of people to do it...
The issue of soft launching mobile games or applications is becoming increasingly popular on many websites and is discussed by many marketing specialists...